{"id":1374,"date":"2025-05-19T11:12:18","date_gmt":"2025-05-19T14:12:18","guid":{"rendered":"https:\/\/blog.prospecta.digital\/?p=1374"},"modified":"2025-05-27T16:22:06","modified_gmt":"2025-05-27T19:22:06","slug":"captura-de-lead-veja-modelos-2-2","status":"publish","type":"post","link":"https:\/\/www.prospecta.digital\/conteudo\/captura-de-lead-veja-modelos-2-2\/","title":{"rendered":"Veja novos modelos de captura de lead e nutri\u00e7\u00e3o de lead"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A captura de lead e sua nutri\u00e7\u00e3o devem ser algumas das principais miss\u00f5es de quem trabalha com neg\u00f3cios na internet. E, apesar de serem miss\u00f5es que n\u00e3o s\u00e3o t\u00e3o f\u00e1ceis, est\u00e3o longe de serem imposs\u00edveis.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mas, se voc\u00ea vende ou presta servi\u00e7os pela internet, com certeza j\u00e1 se perguntou: <em>Como gerar leads? E como nutri-los?<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bom, as respostas para essas perguntas n\u00e3o s\u00e3o simples, ent\u00e3o <strong>continue neste texto<\/strong> para aprender sobre modelos de captura de lead, nutri\u00e7\u00e3o, os conceitos de lead, e ideias para voc\u00ea fazer a sua empresa fechar mais neg\u00f3cios com as estrat\u00e9gias corretas.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>O que \u00e9 captura de lead e por que \u00e9 importante<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Captura de lead<\/strong> \u00e9 o processo de coletar informa\u00e7\u00f5es de contato e dados relevantes de <strong>potenciais clientes interessados nos produtos ou servi\u00e7os oferecidos por sua empresa<\/strong>. Ou seja, imagine que a internet \u00e9 um grande espa\u00e7o cheio de potenciais compradores para o seu neg\u00f3cio, a captura de lead \u00e9 o que faz com que voc\u00eas se encontrem.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esse processo \u00e9 importante, pois nem todos os visitantes de um site ou plataforma est\u00e3o prontos para efetuar uma compra naquele primeiro momento.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Isso quer dizer que voc\u00ea o perdeu? <strong>N\u00c3O!<\/strong> Nesse momento \u00e9 fundamental criar oportunidades para estabelecer uma conex\u00e3o com esses visitantes, conhecendo suas necessidades e interesses, e ajud\u00e1-los no processo para que se efetuem como clientes l\u00e1 na frente!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Como a captura de lead contribui para o crescimento do neg\u00f3cio<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/blog.prospecta.digital\/wp-content\/uploads\/2024\/03\/DALL\u00b7E-2024-03-11-12.25.15-Visualize-the-concept-of-business-growth-in-an-innovative-and-symbolic-way.-Imagine-a-vibrant-scene-where-a-small-sapling-evolves-into-a-towering-tree-1.webp\" alt=\"\" class=\"wp-image-1591\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Toda empresa tem como objetivo ter mais clientes e neg\u00f3cios fechados, n\u00e3o \u00e9 mesmo? Isso resume bem a import\u00e2ncia da capta\u00e7\u00e3o de leads para que um neg\u00f3cio se desenvolva. Mas, essa estrat\u00e9gia traz outros <strong>benef\u00edcios<\/strong>. Confira!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Expans\u00e3o da base de clientes<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Capturar leads e fazer a nutri\u00e7\u00e3o desses contatos com conte\u00fado relevante (veja mais abaixo), traz para a empresa a oportunidade de transformar visitantes em clientes. Ali\u00e1s, a matem\u00e1tica \u00e9 simples: Quanto maior a base de leads, mais clientes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Melhorias ao longo do tempo<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Campanhas de captura de lead permitem melhorar atrav\u00e9s de testes e tempo para que leads mais qualificados e interessados sejam atra\u00eddos. Isso naturalmente far\u00e1 com que as taxas de convers\u00e3o aumentem.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Conhe\u00e7a melhor seu p\u00fablico<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Campanhas de captura de leads permitem que voc\u00ea possa coletar informa\u00e7\u00f5es de contato e comportamento dos leads, levando a um melhor entendimento do seu p\u00fablico-alvo.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Cria\u00e7\u00e3o de autoridade<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ao fornecer conte\u00fado valioso e relevante para os leads durante essas campanhas, voc\u00ea pode posicionar a sua empresa como uma autoridade em seu nicho de mercado.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Ciclo de vendas mais curto<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A capta\u00e7\u00e3o de leads eficaz pode encurtar o ciclo de vendas e aumentar a efici\u00eancia do seu departamento comercial.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>O que \u00e9 nutri\u00e7\u00e3o de leads e como funciona<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ap\u00f3s capturar os leads, \u00e9 preciso fazer a <strong>nutri\u00e7\u00e3o<\/strong> deles. Portanto, essa estrat\u00e9gia consiste em criar e fornecer conte\u00fado relevante e personalizado ao longo do tempo, com o objetivo de desenvolver um relacionamento mais forte e conduzi-los gradualmente pelo funil de vendas at\u00e9 que estejam prontos para fazer uma compra.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>O processo de nutri\u00e7\u00e3o de leads tem como objetivo manter ou despertar o interesse do lead<\/strong>, educ\u00e1-lo sobre os produtos ou servi\u00e7os da empresa e ajud\u00e1-lo a tomar uma decis\u00e3o informada.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Portanto, esse processo come\u00e7a ap\u00f3s a captura dos leads e a segmenta\u00e7\u00e3o (com base em interesses, comportamentos e outros crit\u00e9rios relevantes). Com isso, a nutri\u00e7\u00e3o de leads permite:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>envio de conte\u00fado relevante:<\/strong> e-mails, newsletters, webinars, blogs ou m\u00eddias sociais, todo tipo de conte\u00fado informativo e educacional que estejam alinhados aos interesses dos leads;<\/li>\n\n\n\n<li><strong>acompanhamento de intera\u00e7\u00f5es: <\/strong>monitorar a intera\u00e7\u00e3o dos leads com esses conte\u00fados, como abertura de e-mails, cliques, downloads, etc. Isso permite um entendimento maior sobre o n\u00edvel de interesse e o est\u00e1gio de prontid\u00e3o do lead;<\/li>\n\n\n\n<li><strong>nutri\u00e7\u00e3o cont\u00ednua:<\/strong> com base nas intera\u00e7\u00f5es e comportamento dos leads, continue no processo de nutri\u00e7\u00e3o e educa\u00e7\u00e3o de acordo com o n\u00edvel em que o lead se encontra. Lembre-se que o objetivo \u00e9 construir um relacionamento de confian\u00e7a;<\/li>\n\n\n\n<li><strong>acompanhamento de leads qualificados:<\/strong> os leads que interagem mais e demonstram sinais de interesse para a compra, s\u00e3o chamados de leads qualificados. Ent\u00e3o, nesse ponto, s\u00e3o encaminhados para a equipe de vendas para dar continuidade ao processo.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">N\u00e3o se esque\u00e7a de que a nutri\u00e7\u00e3o de leads \u00e9 um processo que deve ser <strong>constantemente avaliado e melhorado<\/strong>, j\u00e1 que se trata de uma abordagem mais sutil e educativa em compara\u00e7\u00e3o a estrat\u00e9gias de vendas diretas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ent\u00e3o, quando bem feitos, seus resultados s\u00e3o rela\u00e7\u00f5es de confian\u00e7a e autoridade junto aos leads, aumentando suas chances de convers\u00e3o em clientes leais e satisfeitos.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Como o conte\u00fado te auxilia na captura de lead e nutri\u00e7\u00e3o<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/blog.prospecta.digital\/wp-content\/uploads\/2024\/03\/DALL\u00b7E-2024-03-11-12.26.43-Create-an-artwork-that-encapsulates-the-essence-of-content-marketing.-Imagine-a-scene-that-combines-traditional-and-digital-elements-to-illustrate-the.webp\" alt=\"\" class=\"wp-image-1592\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ou seja, conte\u00fado \u00e9 tudo, e em uma estrat\u00e9gia de capta\u00e7\u00e3o e nutri\u00e7\u00e3o de leads, ele \u00e9 um dos principais pilares de sucesso nessas estrat\u00e9gias de marketing digital. Atuando na:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>atra\u00e7\u00e3o de leads:<\/strong> atrav\u00e9s de um conte\u00fado valioso, informativo e \u00fatil, a empresa consegue despertar o interesse do p\u00fablico-alvo e incentiv\u00e1-los a engajarem com a marca;<\/li>\n\n\n\n<li><strong>gera\u00e7\u00e3o de leads qualificados:<\/strong> entender e mostrar como \u201ctratar\u201d as dores e necessidades espec\u00edficas dos leads ajuda a atrair o p\u00fablico certo;<\/li>\n\n\n\n<li><strong>constru\u00e7\u00e3o de relacionamentos:<\/strong> dificilmente uma empresa consegue fechar neg\u00f3cios com um cliente sem um relacionamento de confian\u00e7a entre as duas partes;<\/li>\n\n\n\n<li><strong>educa\u00e7\u00e3o e engajamento:<\/strong> o conte\u00fado educativo ajuda os leads a entenderem melhor seus desafios e necessidades, e tamb\u00e9m as solu\u00e7\u00f5es que a empresa oferece, ajudando na tomada de decis\u00e3o;&nbsp;<\/li>\n\n\n\n<li><strong>redu\u00e7\u00e3o das obje\u00e7\u00f5es \u00e0 compra:<\/strong> imagine que voc\u00ea tem interesse em um produto, e a pr\u00f3pria empresa j\u00e1 te mostrou benef\u00edcios, resultados e vantagens desse produto. Isso elimina barreiras e medos que o cliente possa ter;<\/li>\n\n\n\n<li><strong>personaliza\u00e7\u00e3o da comunica\u00e7\u00e3o: <\/strong>cada vez mais os clientes valorizam conte\u00fados que conversem diretamente com eles ou suas necessidades. Conduza-o pelo funil de vendas e aumente a efic\u00e1cia desse conte\u00fado ao longo do tempo;<\/li>\n\n\n\n<li><strong>posicionamento da marca:<\/strong> como falamos, um conte\u00fado de qualidade n\u00e3o s\u00f3 atrai e nutre os clientes, mas tamb\u00e9m ajuda a posicionar a sua marca no mercado \u2013 o que por si ajuda a atrair novos leads;<\/li>\n\n\n\n<li><strong>aumento da reten\u00e7\u00e3o de clientes:<\/strong> al\u00e9m da atra\u00e7\u00e3o de leads, esses conte\u00fados tamb\u00e9m ajudam a manter os clientes atuais engajados e satisfeitos, e at\u00e9 mesmo leais \u00e0 marca.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>A Prospecta \u00e9 especialista na nutri\u00e7\u00e3o e capta\u00e7\u00e3o de leads<\/strong><\/h2>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/C4GGgxhRVKa\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/C4GGgxhRVKa\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">Ver essa foto no Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/C4GGgxhRVKa\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">Uma publica\u00e7\u00e3o compartilhada por Prospecta (@prospectadigital)<\/a><\/p><\/div><\/blockquote> <script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<p class=\"wp-block-paragraph\">Nesse texto, explicamos a import\u00e2ncia dos modelos de captura e nutri\u00e7\u00e3o de leads, e como o conte\u00fado desempenha um papel fundamental nesse processo. <strong>Ningu\u00e9m quer comprar de um desconhecido<\/strong>, mesmo que seja um produto ou servi\u00e7o \u201cbarato\u201d, sempre queremos o melhor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E isso tamb\u00e9m vale para voc\u00ea! Se voc\u00ea quer usar o conte\u00fado a seu favor para alavancar suas vendas, aumentar sua base de leads e posicionar a sua marca como autoridade no mercado, a <strong>Prospecta<\/strong> \u00e9 especialista na cria\u00e7\u00e3o de oportunidades para empresas que querem usar o marketing digital para chegar no pr\u00f3ximo n\u00edvel. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ent\u00e3o, quer saber mais? <strong>Fale com nossa equipe hoje mesmo<\/strong> e come\u00e7aremos uma estrat\u00e9gia pensada para as suas necessidades e seus potenciais clientes. <a href=\"https:\/\/api.whatsapp.com\/send\/?phone=5517996141057&amp;text=Ol%C3%A1!+Cliquei+no+bot%C3%A3o+de+Whatsapp+do+blog+e+gostaria+de+saber+mais&amp;type=phone_number&amp;app_absent=0\" target=\"_blank\" rel=\"noreferrer noopener\">Clique aqui!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A captura de lead e sua nutri\u00e7\u00e3o devem ser algumas das principais miss\u00f5es de quem trabalha com neg\u00f3cios na internet. E, apesar de serem miss\u00f5es que n\u00e3o s\u00e3o t\u00e3o f\u00e1ceis, est\u00e3o longe de serem imposs\u00edveis. Mas, se voc\u00ea vende ou presta servi\u00e7os pela internet, com certeza j\u00e1 se perguntou: Como gerar leads? E como nutri-los? [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1615,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3,4],"tags":[102],"class_list":["post-1374","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-leads","category-marketing","tag-captura-de-leads"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Veja novos modelos de captura de lead e nutri\u00e7\u00e3o de lead - Blog Prospecta Digital<\/title>\n<meta name=\"description\" content=\"Conhe\u00e7a novos modelos de captura de lead e como us\u00e1-las para melhorar a sua taxa de convers\u00e3o no marketing digital.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.prospecta.digital\/conteudo\/captura-de-lead-veja-modelos-2-2\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Veja novos modelos de captura de lead e nutri\u00e7\u00e3o de lead - 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